Tarte Cosmetics Launches Awaited Concealer in the region

The brand’s best-selling shape tape concealer is now available at Sephora Middle East


A favourite with makeup artists and beauty influencers alike, Shape Tape concealer from Tarte cosmetics is now available at Sephora Middle East.

The full-coverage cult product has a vegan formula which is infused with naturally-derived ingredients like mango seed and shea butter to nourish skin and licorice root extract to brighten.

Available in 30 shades and five undertones, it conceals and hides everything from acne scars and dark circles, to redness and pores. The result is a matte finish that won’t flake or crease.

In 2000, founder & CEO Maureen Kelly set out to create a cruelty-free line of easy-to-use products. Being one of the fastest growing cosmetic companies in the U.S, Tarte has incorporated healthy ingredients that deliver real results, with “good-for-you glamour” philosophy. Each item is developed without parabens, mineral oil and phthalates.

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