Charlotte Tilbury has announced a £1 million pledge to the charity Women for Women International and revealed that she will launch a new Hot Lips collection with ‘Hot Lips 2’ launching in June 2019.
Tilbury has been a global ambassador for Women for Women International since 2016 and is committed to helping female survivors of war rebuild their lives. Her support of the charity was sparked from one woman’s emotional story of how she felt empowered by her lipstick while living in conflict - her bold red shade was a symbol of power, and it gave her the confidence, strength and defiance to continue.
Continuing the work from Tilbury’s first Hot Lips collection in 2016, this year she plans to support the charity to give even more women the opportunity to enrol on their year-long training programme and change their lives. This pledge is one of the largest corporate donations that Women for Women International has received, and it will be instrumental in helping women living in some of the world’s most dangerous places choose their own futures.
Speaking about the pledge, Women for Women International SVP for Global Partnerships Brita Fernandez Schmidt said: “It’s hard to put into words what the £1 million pledge means to Women for Women International - it’s almost indescribable! To know that Charlotte believes in our work and is ready to commit the full force of her business to bringing about change for women in some of the world's most dangerous places is truly inspirational. With every woman that graduates from our training programme, Charlotte Tilbury is helping to change the world!”
Tilbury added: “Ever since I first met Brita and heard the stories of women in the programme, I was shocked, devastated and determined to do something to make a real difference. I have seen the most incredible, heart-warming change from our work with the charity so far. To date, we have raised enough (£190,526) to fund over 350 women through Women for Women International’s training programme. I hope that with this magical £1 million donation, we will reach even more women and change even more lives across the world…”
Launched in 2016, a donation of £1 (US $2) from every lipstick sold from the Hot Lips collection during the first two months of its release went to Women for Women International. This was further supported by a social media campaign using the hashtag #LIPSTICKCONFIDENCE to raise awareness of the charity’s work.
The Hot Lips 2 collection will launch on June 26, with 11 new lipsticks inspired by 11 new celebrities. in all Charlotte Tilbury Beauty Wonderlands in the Middle East (Dubai, Abu Dhabi, Kuwait and Doha).